Which is right for your business?
The decision between a custom-built website and a template-based solution impacts your brand perception, functionality, and long-term growth. Understanding the trade-offs helps you make the right investment for your business stage and goals.
Built from scratch to your exact specifications with unique design and functionality.
Pre-designed themes that can be customized with your content and branding.
$15,000 - $100,000+ depending on complexity. Higher upfront cost but no ongoing theme licensing fees.
$0 - $5,000 for premium themes. Low initial cost but may have ongoing fees and limitations.
Your website is one-of-a-kind, designed specifically for your brand, audience, and business goals.
Thousands of other websites may use the same or similar templates, making differentiation difficult.
Any feature you can imagine can be built. Complete control over functionality and user experience.
Restricted to template capabilities and available plugins. Workarounds often required for unique needs.
Code built specifically for your needs means no bloat. Fast load times and excellent Core Web Vitals.
Templates often include unused features and code, slowing down your site. Performance varies widely.
You control the technology stack and update schedule. No surprise changes from theme updates.
Theme updates can break your site. Plugin compatibility issues common. Limited control over changes.
Get a free consultation to discuss your project and we will help you determine the best approach for your specific needs.