SEO
Technical SEO Services
Your content strategy is irrelevant if 30% of your pages are not indexed, your site loads in 6 seconds, and your internal linking sends authority to dead ends.
We ran a Screaming Frog crawl on a 400-page professional services website that had been investing $3,000/month in content marketing for two years. The results explained why their organic traffic had plateaued despite publishing quality content every week. 67 pages returned soft 404 errors - they loaded but displayed empty templates, wasting crawl budget every time Google visited. The XML sitemap listed 180 URLs that no longer existed, sending Googlebot in circles. 23 pages had canonical tags pointing to the wrong URLs, telling Google to ignore the real pages and index phantom ones. The internal linking structure created orphan pages - 41 pieces of content that had no internal links pointing to them, making them effectively invisible to Google's crawler. The site's Largest Contentful Paint was 4.8 seconds on mobile, well above the 2.5-second threshold Google uses as a ranking factor. None of this was visible from the frontend. The site looked fine. The content was good. But the technical infrastructure underneath was actively sabotaging every dollar spent on content and link building. We fixed the technical issues in a 6-week sprint: cleaned up the sitemap, resolved canonical conflicts, redirected dead URLs, built internal linking pathways to orphan content, and optimized server response times and image delivery. Within 8 weeks of the fixes being indexed, organic traffic increased 47% - without publishing a single new page. That is the multiplier effect of technical SEO. Every piece of content you publish, every link you earn, every on-page optimization you make gets filtered through your site's technical health. A site with clean architecture and fast performance amplifies those investments. A site with crawl errors and speed issues dilutes them. We use Screaming Frog for deep crawl analysis, Google Search Console for indexing data, Ahrefs for backlink and technical audits, Lighthouse and WebPageTest for performance profiling, and custom Python scripts for log file analysis that reveals exactly how Googlebot interacts with your site - which pages it visits, how often, and where it wastes time.
How this capability is applied
Crawl Budget Optimization That Compounds Every Investment
Google allocates a limited crawl budget to your site. If Googlebot spends that budget crawling redirect chains, duplicate pages, and dead URLs, your new content sits unindexed for weeks. We eliminate crawl waste so Google spends 100% of its budget on pages that matter - which means new content gets indexed faster, ranking signals propagate more efficiently, and every piece of content you publish starts working sooner.
Core Web Vitals as a Competitive Ranking Weapon
Google confirmed that Core Web Vitals are a ranking factor. Most sites fail on mobile: LCP above 2.5s, Interaction to Next Paint above 200ms, layout shifts that frustrate users. We optimize server response times, implement lazy loading and critical CSS, and eliminate render-blocking resources. The result is not just better rankings - it is lower bounce rates and higher conversion because fast sites convert better than slow ones, period.
Internal Linking Architecture That Distributes Authority Strategically
Internal links are the plumbing of SEO - they tell Google which pages are important and how topics relate to each other. Most sites have accidental internal linking: whatever the CMS generated plus a few manual links. We design intentional link architecture using topic clusters, hub-and-spoke models, and contextual cross-links that distribute PageRank to your highest-value pages. This alone can move pages from position 8-15 to position 3-5.
Schema Markup That Wins Rich Results
Structured data in JSON-LD format helps Google understand your content and display enhanced search results - star ratings, FAQ accordions, service listings, and breadcrumbs that increase click-through rates by 20-30%. We implement Organization, LocalBusiness, Service, FAQ, and Article schema tailored to your business type. Most competitors skip this entirely, which makes it a low-effort competitive advantage.
How we work
01
Full-Stack Technical Crawl
We run Screaming Frog across your entire site, cross-referenced with Google Search Console indexing data and server log files. This three-layer analysis reveals not just what issues exist but how Google actually interacts with your site - which pages it visits, which it ignores, and where it encounters problems.
02
Impact-Weighted Prioritization
Every issue is scored on two axes: potential ranking impact and implementation effort. A canonical tag fix that affects 50 high-traffic pages ranks higher than a missing alt tag on an archived blog post. You receive a prioritized roadmap where the first items produce the largest ranking improvement with the least development effort.
03
Implementation and Developer Specs
We implement everything we can directly - schema markup, meta tag corrections, redirect maps, sitemap rebuilds, robots.txt optimization. For items requiring backend developer access (server configuration, JavaScript rendering fixes, database-level redirects), we provide exact specifications with code examples, not vague recommendations.
04
Post-Fix Validation and Monitoring
After implementation, we re-crawl the site, verify fixes in Google Search Console, and monitor indexing behavior for 4-6 weeks. Technical SEO fixes are not instant - Google needs to recrawl and reprocess. We track the entire propagation cycle and report on actual ranking and traffic impact, not just checkboxes.
See it in action
Real work that delivers real results
Comprehensive crawl analysis
Performance optimization results
Deliverables
Our SEO engagements produce tangible assets that compound in value over time. You receive comprehensive documentation of your optimized site architecture, content libraries built for search intent, technical specifications for maintaining performance, detailed reporting dashboards, and ongoing strategic guidance that ensure rankings, traffic, and conversions continue to improve. We also provide comprehensive training, detailed documentation, and ongoing support to ensure you maximize the value of your investment and achieve sustained success.
Technical SEO audit
Prioritized issue list
Implementation roadmap
Schema markup
Site speed optimization
Crawl efficiency improvements
Common questions
Related services
Your competitors already invested in this.
The search results for your most valuable keywords are not going to wait for you to catch up. Your competitors are investing in SEO right now—capturing the traffic and leads that should be yours. Let us analyze your current position and show you exactly what it will take to outrank them.
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