Website Migration Services

Here is what most agencies will not tell you about website migrations: the technical move is the easy part. The hard part is the 3,000-line redirect map that preserves $180K worth of annual organic traffic. We have seen companies lose 60% of their search visibility overnight because their developer forgot to map query parameters, ignored pagination URLs, or treated a domain change like a simple DNS update. Since 2018, we have executed 45+ platform migrations across WordPress, Shopify, Webflow, and custom enterprise CMS platforms without a single ranking collapse. Our process starts 4-6 weeks before cutover day with a forensic crawl using Screaming Frog and Ahrefs to inventory every URL, backlink, and internal link graph. We build redirect maps that account for parameter variations, trailing slashes, case sensitivity, and multilingual paths. On migration day, we run the old and new sites in parallel, validate every redirect with automated testing, and monitor Google Search Console hourly for the first 72 hours. Post-migration, we track ranking positions daily for 30 days and respond to any indexing anomalies within 24 hours. The difference between a botched migration and a clean one is not luck. It is process.